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Marketing & Sales Fast Track™

Over the past several years,The Vantage Group has observed a trend of the traditional role of CEO not being enough to demonstrate excellent leadership. Now an additional role is being added as head of the sales department. Consider Jack Welch. Though he was basically an engineer, he was very customer-focused. This emphasis on sales is a strategic evolution from the CEO who focused on branding, market share, etc.

Avoid the "Black Hole" View of Sales
The black hole view of sales is an attitude found among executives who do not have sales experience. To them, the workings of the sales department is a mystery. They will set strategic and revenue goals and send them to the black hole of the sales department and anxiously wait for the outcome. What CEOs need is a process that makes the sales process transparent—connecting it to the rest of the organization in terms that create a common language.

The Vantage Group provides a wholistic approach to helping you reach your revenue goals. The Revenue Fast Track program aligns the right sales team with the right strategies to help you develop an integrated process to go to market.

Find the Right Sales People

This is vital step in making sure you have the right people in sales roles. Our assessment tools are designed to predict an outside sales person's success. These assessments focus on the key areas of sales skills and allows you to compare the results against top performers. Download our free whitepaper, "Seven Competencies That Drive Breakthrough Sales" to discover more (See link to the right). Also, go to the "Hire Right Fast Track" page to discover more about our sales assessments. Samples of any reports are available by request with no obligation. Please go to our Contact Page to make a specific request.

Have the Right Marketing Message with the Fast Track to More Customers Program
The format for the Fast Track to More Customers program is simple, yet effective. In seven tele-sessions, or 2 full day on site sessions, you'll learn the principles for each Fast Track Step. Then you'll work on applying this marketing action step between sessions.

Instead of getting a "workshop high" with the inevitable letdown soon after, you'll be building your marketing muscles step-by-step. After the program, you'll have more clarity and confidence with your marketing and will already be getting results.

By the end of the sessions you'll have a complete marketing action plan for your business, and a sales team that is on the same page. And most importantly, you as the leader will have a greater understanding of the marketing and sales process.

An Approach that Works
A comprehensive workbook is included with the Fast Track Program. You'll be able to download it as a pdf file and put it in a binder to work from. In addition, you'll get special worksheets each week to do the exercises in the seven steps. Click here for more details.



 

DOWNLOAD OUR FREE REPORT: SEVEN COMPETENCIES THAT DRIVE BREAKTHROUGH SALES


GETTING YOUR BUCKS IN A ROW

The Value of Management and Pre-Employment Assessments

WHO'S DRIVING THE BUS?
Creating a Clear Path to Strategic Planning

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